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    Rights: © Copyright 2014. University of Waikato. All rights reserved.
    Published 27 June 2014 Referencing Hub media

    Angus Brown of The FOODBOWL explains the misconception students often have of food technology as a subject. He highlights the vast opportunities and the importance to the New Zealand economy of careers in this field.

    Follow-up activities

    • Before viewing this video, write down your view of what the subject of food technology encompasses. After the video, discuss in pairs the difference between cooking and food technology. Share your views with the class and write a paragraph that clarifies the difference for students who may be considering a course in food technology.
    • After viewing the video, ask students to brainstorm all the career opportunities they are aware of in food technology (viewing the other video clips in this collection may help them expand their thinking).
    • After viewing this video, view The FOODBOWL story and discuss in groups why skills and knowledge in food technology are becoming more important in the food industry both in New Zealand and globally. Create a convincing advertisement or promotional pitch that might convince young people to pursue a career in food technology.


    Angus Brown
    Often kids in high schools think, when it comes to food science, it’s just really about baking cakes and creating muffins, but there really is a lot more to the food industry than meets the eye.

    When I left high school, I thought that it was just cooking, but the food and beverage industry is huge, and it’s a huge player within New Zealand and our exports, and New Zealand really does rely on food companies exporting for its economy and its growth.

    So certainly, food science and food technology is a great subject to study, and if I could do it all over again, I probably would go down that route.

    Angus Brown, The FOODBOWL